Experience
My name is Mark Ovens. I’m an experienced marketer starting my career in print and promotion, buying creative and direct marketing activities such as direct mail, door drops and financial print (R&A, interim reports for London Analysts) then specialising in digital marketing for over 15 years. Working for SME’s (small and medium sized businesses) and corporate businesses helping to grow their online presence, to generate sales/lead flow through activities such as SEO, PPC, eCommerce, Social Media, CRO, outreach and more. Experience working in either a B2B and/or B2C environments.
I’ve worked with a variety of businesses as a marketing consultant, some with a global brand focus, lead generation, brand awareness or eCommerce with online sales targets, working to a different set of KPIs to meet the objectives of the business to improve performance and growth. As a freelance digital marketer, I have gained a great deal of knowledge to help, share and support SME’s and blue chip companies.
Helping to grow your business
Paid ads & Organic Search professional
I’m Google Ads and Analytics certified and experienced in Bing Ads, Facebook Ads too, along with many others such as remarketing and outreach platforms.
Not only experienced in paid ads, but natural/organic search (SEO) too, with experience of website structures and UX, I understand all the required web assets through to semantic mark-ups to give you the best positions on the search engine results pages (SERPs), through onpage and offsite SEO, improved content, correct web structure, sitemaps and more.
A freelance digital marketer with the expertise to help support your business.
CMS, web platforms and automation
With an experience of website builds, hands-on as well as project managing multi-brand single platform infrastructure set-ups with additional support and expertise, I have the acquired experience to work and build a digital marketing strategy from the ground up.
I also have additional knowledge above and beyond digital marketing. I have experience creating and building websites, graphics and assets, including copywriting and some html. I manage web servers, mainly Linux such as cloud servers and complex web structures such as multiple-servers with a load balancer to share traffic. It also encompasses managing cyber security to ensure there are no breaches and managing any potential attacks. Ensuring adequate amount of security, firewalls, CSP, XSS protection etc. Experience working with CMS platforms such as WordPress, Drupal, Magento, Shopatron, Magnolia, Eloqua Marketing Automation and more.
As a freelance digital marketing consultant, learning all the skills in this field across many industries and using that knowledge to help support SME’s and blue chip companies to grow.
“I’ve worked as a freelance digital consultant in many capacities, so I’m happy to help where I can to help you achieve your objectives.”
Digital Marketing & Online Services Consultancy to help grow your business.